How care homes can get more enquiries in 2025 from self-funding families via digital marketing and PR has been revealed in a free video.

The video, published by specialist care PR and marketing agency Springup PR, is for care home operators wanting to discover what strategies enable them to get enquiries from families seeking care homes in their catchment areas.

The video, which is a recording of a webinar hosted by Springup PR’s founder Adam James, reveals details of digital solutions, PR and community engagement tactics.

Real-life results and data from care homes across the country are featured in the video.

“I put everything me and my team has learnt into these videos so care homes can learn from us,” said Adam.

“Whether the ultimate goal is increase occupancy by 15% or 50% the tactics laid out this webinar shows care homes how more enquiries from families can be generated to help achieve that goal.

“Many care homes tell us they want to move away from a reliance on local authority referrals, and attract more private pay enquiries, this video will point them in the right direction.”

The webinar recording details:

* How care home can reliably tracking origin of enquiries, measure a “cost per enquiry” and how “not to waste money” when running digital marketing campaigns via Google or Facebook.

* Real-life examples of best-perfoming Facebook Ads and Google Ads.

* Why regional journalists are eager to cover “good news” stories of care homes.

* How many positive care home stories you can expect to see covered by journalists within a 12-month period.

* How to write care home press releases that will guarantee you positive news coverage!

* How best to pitch your care home stories to the press!

To watch the free video on “How To Get (Way) More Enquiries To Your Care Homes In 2025” go here:

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✅ Care Homes! Get Free Video On 7 Vital (And Proven) PR and Marketing Things You Must Do To Get 300% More Enquiries To Your Care Homes

✅ Join – Exclusive Facebook Care Home Owners + Managers Group

✅ Listen to the Care Home PR And Marketing Masterclass Podcast:

✅ Connect with Adam James on LinkedIn